PORTFOLIO
MOST RECENT WORK
Off Limits Toys™ Shop
Off Limits Toy Store transforms a traditional gallery space into a branded toy store selling
“inappropriate” toys for children such as musical instruments modelled after adult-only
objects such as guns, sex toys, cigarettes, and alcohol. The store appears to cater to
children’s curiosity offering them not only toys, but access to the adult world we claim to
protect them from.
At the core of this work is an exploration of marketing as a powerful cultural
tool that extends far beyond the act of selling products. Marketing is fundamentally about
storytelling, framing context, and shaping values. It creates the lens through which we
interpret objects, experiences, and even ourselves. In today’s world, everyone engages in
some form of marketing, from the way individuals cultivate their personal image on social
media, to the polished campaigns of global corporations, to the political narratives
governments construct to maintain legitimacy. By approaching marketing itself as an art
form, this project demonstrates that influence operates not only through persuasion or
manipulation, but also through emotional resonance, the structuring of context, and the
projection of ideals. When used intentionally, marketing has the potential to create new
spaces for dialogue.
The marketing within this project is intentionally ambiguous, moving between sincerity and satire.
The fictional company positions itself as one that “finally listens to children,” presenting
a set of values that emphasize radical transparency, resistance to censorship, intergenerational
dialogue, and the conviction that children should be equipped to face the world as it exists—rather
than the sanitized version adults prefer to show them. Within this framework, role-play functions
as a form of education: a playful rehearsal space where taboos can be explored openly and critically,
with guidance rather than avoidance. This becomes particularly urgent in an era where children
increasingly educate themselves online, often shaped more by algorithmic feeds than by direct
human conversation. By staging this tension within the safe and provocative environment of a
toy store, the work encourages reflection on how we define childhood, what ideals and fears we
project onto it, and how children’s imitative behaviors ultimately mirror the contradictions
of the world adults have built for them
Exhibited at:
PAST WORKS
Forgotten Password
digital print, b6, 20 pages, 2024
Exploration of a collection of unexpected, authentic and honest selfies captured by my phone in 2017. The feature of taking selfies was part of a "CM security" app that took pictures with my front camera of would-be intruders everytime someone put in the wrong password. In the end there were almost no intruders but me who forgot my password time and time again. In me having the app for only around six months it took a large number of photos (about 250), which I found in my old emails.
My beer took this image
Photography zine of long exposure images taken from make-shift beer can camera obscuras.
Go fuck yourself
A way to have sex with yourself
Mystery Tattoo Game
Multimedia installation, 3.2 x 1 x 1 m, 2023
A telephone booth containing a vending machine with QR code tickets. The audience buy tickets to play a game online in which they have to complete a digital task and upload it in a short time frame. There are 14 different tasks regarding anonymously sharing digital privacy. Some examples: - Take a picture of your poop - Share your most recent text message - Share your longest note from your notepad. - Write your most controversial opinion - Share the subject and content of your oldest draft email After successfully completing the task the audience become part of one of 14 online exhibitions and receive a custom temporary tattoo as a reward by post.
Bolhisms
photography series
Users of the slovenian online marketplace Bolha.com are not beholden to any marketing intermediary for promotion or design when they post second-hand items, but the seller is the one who has to be inventive. It is left to each seller to use the photographs and description to establish the desired communication between the item for sale and the potential buyer. Each seller approaches this process in his own innovative way. The work consists of two contrasting series of photographs taken from the Flea advertisements. The central motif is the presence of the author in the photograph: 1. The series contains photographs of users who deliberately appeared in the photograph in order to sell items, but then concealed their identity. 2. The series contains photographs of users who did not plan their presence in the photograph, but unwittingly appeared in the photograph anyway. The exploration of innovative compositional solutions of users, or the exploration of the moment when a user decides that a photograph is worthy of publication, was the trigger for starting to collect the photographs.